UNITED WE STREAM LAUNCHES IN BRIGHTON

Brighton joins the global streaming community 'United We Stream' to raise money for the city’s night-time economy, cultural organisations and charities
https://brighton.unitedwestream.org

Brighton joins the global streaming community with ‘United We Stream’ launching in the city this week. A movement that started in Berlin during lockdown that has spread to over 65 cities around the world, United We Stream Brighton will showcase the music, culture and free-thinking rainbow infused spirit to viewers at home, whilst raising money for the city’s night-time economy, cultural organisations and charities.

The idea is for locals as well as people around the world to enjoy and experience Brighton’s music, art and culture through the website and social platforms. United We Stream Brighton is free, but with donations welcome, and all proceeds will go to night-time economy businesses and cultural organisations across Brighton & Hove as well as contributing to the fight against homelessness and the vital work undertaken by the Grassroots charity and Audio Active.

United We Stream Brighton will feature some of Brighton’s most-loved venues including; British Airways i360, The Tempest, Big Beach Cafe, Enter Art Gallery (formerly Art Republic), The Brighton Centre and many more, streaming live music and performances every weekend uniting the city during the coronavirus pandemic.

Initiated by Berlin-Brighton, The Brighton Music Conference, and Global Publicity, United we Stream Brighton joins Manchester to fly the flag for the UK music industry showcasing our talent to the world and reminding us of all the venues that are closed and we are missing during this time. A recent article by the UK Theatre and Society of London Theatre, estimated that half of all music venues and 70% of theatres across the UK face permanent closure. Therefore donating and joining the movement to support our music, art and culture in Brighton is essential. 

Launching on Thursday 18th June, homegrown label SKINT will take over the streams with 4 exciting artists playing at various venues along Brighton Seafront. Rising star Kideko kicks things off at Norman Cook’s Big Beach Cafe, label boss and founder, Midfield General from the Revenge rooftop, Dense & Pika performing in the British Airways i360 pod, with the finale being chart-topping duo Waze & Odyssey from the Brighton Centre terrace.

On Friday Sam Moffet from English Disco Lovers Stuart Wood will serve up some uplifting disco vibes from The Better Half, followed by some uplifting house beats from Seamus Haji with his signature Big Love sounds and the UK’s leading Scratch DJ and turntablist and DMC Champion JFB wrapping things up with a set in the Brighton Centre with his MC’s.

On Saturday long-standing Brighton based club night Berlin will present 4 hours of the finest underground electronic music vibes with Monica, Lola, Sami Kubu and club founder Markus Saarlander.

Keeping things chilled on Sunday, Primal Scream’s Martin Duffy reminds us how we miss our favourite pubs with a DJ set from his local The Better Half, followed by some blissed out vibes from popular seafront venue The Tempest with Flip Fantazia.

Program Schedule:

Thursday 18th June
6pm: SKINT presents Kideko - Big Beach Cafe
7pm: SKINT presents Damian Midfield General - Revenge Rooftop
8pm: SKINT presents Dense & Pika - i360
9pm: SKINT presents Waze & Odyssey - The Brighton Centre

Friday 19th June:
7pm: Sam Moffett - EDL - The Better Half
8pm: Seamus Haji (Big Love) - The Tempest
9pm: JFB - The Brighton Centre

Saturday 20th June
6pm: Berlin-Brighton - Monica - Zahara
7pm: Berlin-Brighton - SamiKubu - Zahara
8pm: Berlin-Brighton - Markus Saarlander- Zahara
9pm: Berlin-Brighton - Lola - Zahara

Sunday 21st June
6pm: Martin Duffy DJ set (Primal Scream)  - The Better Half
7pm: Flip Fantazia - The Tempest

Watch the live stream and find out more here:
Website: https://brighton.unitedwestream.org
Facebook: https://www.facebook.com/UnitedWeStreamBrighton
Instagram: https://www.instagram.com/unitedwestreambrighton 
Youtube: coming soon

Contact:
For more info contact Nikki McNeill | Global Publicity
nikki@globalpublicity.co.uk


EXIT as a beacon of light at the end of the tunnel

Everyone from the event industry I spoke to is very excited about what is happening EXIT. I think its a little beacon of light  for the industry to focus on,” Maria May, CAA

The Third virtual session of international online conference "EXIT strategy", discussed how the current pandemic situation has affected the live music industry and festivals, featured leading industry professionals including; Maria May, Global live music agent CAA, Christof Huber, YOUROPE, Cindy Castillo, Mad Cool Festival, Ruud Berends, ESNS and IFF Co-Founder and EXITs own Dušan Kovačević. Speakers gave insights into the situation in 3 different topics covering the current situation, the economic impact, and the future, and pointed out that newly published guidelines of WHO on mass gatherings, continuation of ETEP program, as well the loosening of restrictions in many countries in Europe, presenting big steps towards new horizons.

Video: https://www.youtube.com/watch?v=saXwVlcA9oU

We are all really excited. Pretty much everybody Ive spoken to in the industry is extremely excited that EXIT is going ahead. I think its a really good moment in this awful situation that weve all found ourselves in. I think its a little beacon of light for the industry to focus on a little bit against the backdrop of, we are still in very early stages with most markets around the world easing out of lockdown and working out what the future could be, what it looks like” - said Maria May. 

Secretary - General and board member of the European Festival Association Yourope, Christof Huber, said that the new recommendation of the World Health Organization which allows mass manifestations is a glimpse of hope.

New reccomendations by WHO are like a glimmer of light that they see, that the live scene is important for our social feelings to get together, that it is important to have big gatherings” - explained Huber and stressed: A good signs are ahead, we need to make sure that the audience trusts coming back and that the people can see that we can do the shows responsibly. “- explained Huber. What should never be forgotten, as Huber said, is the sustainability and value of live music.

Eurosonic Noorderslag is one of Europe´s, one of the most important showcase festivals that will definitely take place, in whatever format or form Governments and circumstances allow them to organize it.

Well have artists do conference items but were not going to make up our minds on the final format or shape until somewhere in September. Obviously we are in a luxury position where we can see what the others are doing and how that goes, what works and what doesnt work, and I think in this case its good to have a little bit more time, especially if you see how quickly things are changing at the moment.- said head of Conference & ETEP @ ESNS / IFF Co-Founder, Ruud Berends. He revealed also that the European Talent Exchange Program, even in these difficult times, got the support to go ahead.

In previous months, the pandemic hit the event industry the hardest, bearing in mind that mass events were the first to be banned with a 100 percent drop in revenue.

The founder and CEO of EXIT festival Dušan Kovačević said that the invitation by the Prime Minister of Serbia to postpone the festival to august and not cancel it was unexpected news. Now the EXIT team has two months to prepare, and support and solidarity from the industry will be very important for the first events that are happening.

I think that unity is probably the biggest theme that we will cherish from this situation. I was actually very positively surprised by how all of the industry came together. In Serbia, all of the festivals are set together for the first time and now creating an organization. This is the chance for the whole event industry to show to their Governments the real importance of the industry - economical, for the mental health, different social benefits, etc.” –  Kovačević concluded.

In discussing the  social importance of human contact, Cindy Castillo, underlined that the music industry must advocate that "new normality", in which people can’t be able to touch each other, should not be an option because it's in human nature to touch each other, have a need to hug get together, exchange feelings.

"We have been swallowing fear for three months. From TV, the internet, press. At the end of the day all of us, we work in music because we want to be different and it will be part of our life experience to actually go out there and normalize the situation. Not only because of our business but because music is about love, about getting together, about changing things. We need to make sure that all that fear has been for months disappears and they just start swallowing safety and understanding we can definitely be normal again, we will be normal again. Im not going to live in a brutal reality Black mirror" slash Matrixworld." - concluded Castillo.

One of the places in months to come, where the festival audience from all around the world will have the possibility to gather again will be the Petrovaradin Fortress from August 13 to 16., as all participants unanimously stated at the end of the panel - "See you at Exit!"

EXIT Festival is known for supporting social change since the Serbian revolution in 2000, is now presenting a series of panels under the name “EXIT Strategy”. The international online conference will gather regional or international panelists in the field of tourism, culture, events, media, and other spheres of public life.

To watch entire panel click here EXIT Strategy

Contact:
Nikki McNeill | Global Publicity
nikki@globalpubicity.co.uk


Tomorrowland Around The World, the digital festival

A spectacular two-day digital music festival experience, bringing together the biggest names in electronic dance music and the world’s best technology in 3D design, video production and special effects.

25th and 26th July 26 2020
www.tomorrowland.com

A dazzling new Tomorrowland location has been crafted over the past few months, in a place far away from anyone, a place that you would normally never visit... but one that is set to open its doors, welcoming everyone from all corners of the world, for one weekend only...

Taking place on Saturday July 25 and Sunday July 26, Tomorrowland Around The World, the digital festival will be a spectacular entertainment experience open to people of all ages and places, unfazed by borders or boundaries – a world premiere and a major step in the future of digital music festivals. Discover the Official Tomorrowland Around The World Trailer here.

Over recent months, Tomorrowland has received many requests from its worldwide community to do something special during the two sold-out weekends of Tomorrowland Belgium. This global connection has inspired Tomorrowland to introduce and create a brand new platform through which visitors can participate in an unprecedented two-day festival experience.

Festival visitors will be able to navigate easily through a magical and newly created Tomorrowland location with a PC, laptop, smartphone or tablet – you don’t need special VR goggles – and explore the entire festival site in an interactive way together with friends. The two-day festival weekend will offer its guests a packed schedule with plenty of things to do, see and experience.

As with the other editions of Tomorrowland, music and spectacular shows will be central to this event. The festival will feature plenty of signature Tomorrowland stages – 8 different stages in total – including Atmosphere, Core, Freedom Stage and Elixir, joined by 3 new stages, which have been specially created and designed by the creative team and 3D artists behind Tomorrowland. Each stage will feature music from the world’s best artists in dance and electronic music – from all genres – and a large portion of the fireworks and laser shows characteristic of Tomorrowland. As icing on the cake this year’s iconic Mainstage, embodying the theme of 2020 ‘The Reflection of Love – Chapter 1’, will be unveiled to the world during Tomorrowland Around The World.

Besides the performances there will be all kinds of interactive experiences to choose from, including inspirational webinars, games and workshops related to lifestyle, food, fashion and the Tomorrowland Foundation. Together with the performances, Tomorrowland Around The World will be a full day/weekend experience between 15h00–01h00 CEST. There will be a ‘time-zone-friendly’ option for visitors from Asia and North or South America.

Tomorrowland is using the world’s leading technologies in 3D design, video production, gaming and special effects to bring together 8 different stages with a stellar line-up of the most prominent artists in dance music, all of them premiering brand new content to be discovered exclusively on tomorrowland.com over the course of the weekend.

Michiel Beers, co-founder of Tomorrowland: “Tomorrowland Around The World is the result of a gigantic team effort of hundreds of people who are working around the clock to create a never-before-seen interactive entertainment experience. Since we started this project and all ideas came together, we immediately felt an enormous energy and lots of positivity from everybody involved. For us it’s a bit re-inventing the festival experience, but we truly believe that we can bring the spirit of Tomorrowland and entertainment at the highest level to people and homes around the globe. We hope that hundreds of thousands of people will unite in a responsible way and that small Tomorrowland gatherings at people’s homes – from Canada to Australia, from Japan to Brazil and everywhere in between – will be organised. Especially during the weekend where normally Tomorrowland Belgium would take place, we really have the power to unite the world.”

The People of Tomorrow are invited to experience this unique event together with friends: dressing up with your best festival outfit, putting up tents in your back garden to create your own DreamVille, setting up a big screen, inviting your beloved ones for a nice barbecue with music and an amazing festival experience, decorating your balcony or throwing a party in your living room – this weekend is all about uniting through the power of music in a responsible and safe way.

More about this all-new Tomorrowland location will be revealed in the coming weeks.

Tomorrowland Around The World, the digital festival

  • Saturday July 25 and Sunday July 26,2020.
  • Between 15h00–01h00 CEST.
  • ‘Time-zone-friendly’ for visitors from Asia and North and South America.
  • Open for people of all ages and places.
  • Accessible exclusively on tomorrowland.com.
  • Line-up will be announced on Monday June 15.
  • Ticket sales start on Thursday June 18 via tomorrowland.com.
  • Day ticket costs €12.50.
  • Weekend ticket costs €20.00 and includes a week of video-on-demand content to relive the entire experience.
  • Special People of Tomorrow packages and Home Party packages will be available.
  • Info and updates: tomorrowland.com

Contact:
Nikki McNeill | Global Publicity
nikki@globalpublicity.co.uk


EXIT FESTIVAL ANNOUNCE THIRD PANEL IN A SERIES OF ONLINE SESSIONS

As well as sharing numerous premiere live streams shows with their fans from the past 20 years, EXIT Festival known for supporting social change since the Serbian revolution in 2000, is now presenting a series of panels under the name “EXIT Strategy”.  The international online conference will gather regional or international panellists in the field of tourism, culture, events, media and other spheres of public life.

After the success of the regional panels, the first international panel will take place on Thursday 4th June. Titled; ‘A New Hope: Events on the horizon’ the panel will discuss how the current pandemic situation has affected the live music industry and festivals, with some of the leading industry professionals who will give insights into the situation in 3 different topics covering the current situation, the economic impact and the future.

A New Hope: Events on the horizon?
Thursday 4th June at 18:00 CET
Watch here:
https://www.facebook.com/exit.festival/

Speakers: 

  • Dušan Kovačević, Founder and CEO of EXIT festival 
  • Christof Huber - YOUROPE - THE EUROPEAN FESTIVAL ASSOCIATION, General Secretary and Board Member
  • Ruud Berends - Head of Conference & ETEP @ ESNS / IFF Co-Founder. 
  • Cindy Castilllo, Mad Cool Festival 
  • Maria May, Global live music agent CAA
  • Moderator: Nikki McNeill,  Global Publicity 

Contact:
Nikki McNeill | Global Publicity
nikki@globalpublicity.vo.uk


It’s official! EXIT Festival’s 20th Anniversary edition will take place from 13th to 16th August 2020

After the epidemic ended in most of the countries in the Balkans, the Serbian Prime Minister asked EXIT Festival not to cancel, but instead,  take place later in the summer. This news shook the music industry last week and provided much-needed hope for the return of live music events. Now, after additional consultations, the new dates for the 20th birthday of the world renowned Serbian festival are finally set from 13 to 16 August this year!

The Exit team announced that the whole event will be organised in close cooperation with the National Health Coordination team and they will follow all health and government guidelines.  As one of the measures, the festival capacity will be reduced and some of the moats and trenches that host around 40 stages and zones will remain closed. However, the most breathtaking spots at the 18th century Petrovaradin fortress that made EXIT legendary such are the colossal Dance Arena, the festival’s Main Stage, and iconic No Sleep among others, will shine once more this August! 

The ticket sales will restart on June 1st with all details including refund options as well as the updated lineup to follow in the coming days. The festival team has confirmed that a vast majority of artists they spoke to are eager to perform this summer. Many of them have been away from the audience for several months in isolation, and they see EXIT as an opportunity to reconnect with their fans this summer.

At EXIT, they add that this great news also holds a great responsibility since the Serbian festival wants to give tribute to their postponed peers on the global event scene who will be invited to join the festival in August: "We got so many messages and emails of support from other festival promoters, agents and artists who see EXIT as a sign of a soon revival for the whole event industry. But even more important, a sign for the whole society that the worst is behind is", says the EXIT’s founder Dušan Kovačević and adds an interesting reference from the festival’s revolutionary history: "Exactly 20 years ago, after a decade of isolation and civil wars in the ’90s, we found an exit and embraced it as our name. Now, it’s time to globally exit from this pandemic”, says Kovačević.

Serbia, like many other European countries, will reopen its borders with no limits or PCR tests needed, so people from all around Europe will be able to come to the festival. Festival organizers underline that if by any chance there is an epidemic outbreak in some countries in August, visitors coming from that particular country will have to go through the PCR test which will be free or very low priced. However, the Serbian Prime Minister said that their health experts expect the epidemic situation will be under control in all of Europe by then.

Born out of youth movement for peace and freedom in Serbia and Balkans, EXIT social work is as equally important as the festival itself with thousands of humanitarian and social projects realized in the last two decades. On its 20th anniversary, EXIT also continues with plans to launch its biggest environmental project to this date dubbed the LIFE STREAM. The project’s main concept is to stream shows from the festival in a new innovative way by playing additional footage with quotes and information about the unprecedented environmental crisis and other rising social issues after the pandemic.

Contact
Nikki McNeill | Global Publicity
Nikki@globalpublicity.co.uk


NTIA RAISES CONCERNS OVER THE IMPACT OF SOCIAL DISTANCING ON THE NIGHT-TIME ECONOMY AND EVENTS SECTOR

The Announcement last week from the Government on Departmental Task Forces working with Industry to find solutions has been received well, but there is a big question on what the government's expectations are in terms of public health measures, and much scepticism from the sector as to how this will be managed, both operationally and through the licensing regulators.

The sector has already experienced operators being asked to close takeaway services based on the Public Safety Licensing Objective, with reasons cited as encouraging people to not socially distance. But how far is the responsibility of the Operator going to stretch?

What if some of these businesses are unworkable under the expected conditions, There must be some consideration for Government financial support for businesses unable to comply, allowing them to survive until they are able to re-engage the market place?

Says NTIA CEO Michael Kill:
“Will the Government take a more pragmatic approach and allow businesses to generate their own guides to mitigate the risk presented to us, as is the case with current Health & Safety measures? Without clarity, no one can plan, prepare, understand the viability. Our Industry wants to open, we don't want to open and put people at risk, and the last thing anyone wants is for us to re-engage the market for us to be closed ⅔ weeks later following another spike in transmission and deaths.” 

Across Europe many countries are considering reducing the 2m social distancing guide inline with the World Health Organisations 1m recommendation, which has been re-enforced by many academics across the country as ‘sensible’. The bigger question is how will this work in Pubs and Restaurants and are Nightclubs, Venues and Events able to even consider these measures given the very premise to their existence.

The Night-time economy and events sector is built on social engagement and while many operators have been working tirelessly to find a solution, many businesses across the sector feel this is not an option, and that with the reduction in business capacity, enforced spacing, queue management, staff and customer safety and PPE brings into question not only the viability, but whether this is something that can be managed in many spaces. Even before we account for the public perception of safety within our businesses.

When lockdown is lifted many businesses feel they will only return at 40-43% of capacity for the first three months, with 64% of businesses not being financially viable. With an estimated start up cost of over 31K for the initial period, and an estimated 55% of staff returning to their roles across the sector. 

The NTIA continues to raise concerns over the impact of Covid - 19 on the Night-time economy and events sector. This has been recognised by the Department of Culture, Media and Sports (DCMS) and the NTIA is now invited to join the Task Force working groups alongside other key organisations to draw on industry knowledge and experience to assess whether there are safe and workable solutions for the industry to return to business after the lockdown.

Katharine Khan, Village Underground &  EartH, London
“With 13 years experience running the 700 capacity Village Underground live music & club space in Shoreditch, London, we already know how many people we need to come through our doors to cover our costs.  Working on a regular basis at the much reduced capacities that would be required by social distancing will not enable us to cover our overheads, in fact it would run us into a financial hole pretty quickly.  We will need to find something else to do with the venue, either instead of running socially distanced events, or alongside them, otherwise we won't exist by 2022. Our newer venue, EartH in Dalston is already covering the costs of a massive restoration project as well as overheads so the situation is similar if not more difficult.  Our best options at the moment seem to be to find something else to do with the spaces until we can reopen at 'usual' capacity, and to pursue live streaming.  If we are successful and can protect the businesses and the leases on the venues through temporary alternative uses we may be able to run some events under the new rules alongside but they would all be likely to lose money in themselves.” 

Dan Perrin Studio 338, London
“Nightclubs, festivals and music venues are taking on a huge financial burden in order to do our part in fighting COVID-19. This is our moral and civil duty. We have remained shut,  followed all guidelines and understand that we need to be patient and responsible at this critical time. It cannot, however, be fair, or right, to rush our industry into reopening with restrictions and conditions which will inevitably lead to financial ruin for the vast majority. 

Many of our overheads are fixed and cannot be scaled to make lower capacities viable. Not only that but the entire experience of going to enjoy music in a social, worry free environment, will be severely compromised and could cause permanent and terminal damage to live music in the U.K. - this is an issue which is unique to our industry......bringing people together is at the centre of what we do and have always done. 

It seems to me that we should be sensible with the reintroduction of events. Do not rush to reopen them, but repay our support by protecting us until it is safe to reopen in a way which will bring London’s music scene bursting back into life rather than seeing all of the heritage and culture we are so famous for become a victim of the virus. 

We do not expect to be making money right now, we are just about getting by and that is ok.....but to ask us to lose everything we have worked for seems grossly unfair. One thing is very clear: if clubs like Studio 338 are required to open at a vastly reduced capacity, with squares to separate dancers etc....that will mark the end of something very important to this city 

With the exception of outdoor events....let’s wait a little longer, support us just a little longer, let’s not lose the soul of London for the sake of a few months. Venues like ours are the colour in many people’s lives and our reopening will be the ultimate sign of the world becoming recognisable again. 

It’s important for everyone, venues and the public that it is done correctly with due consideration to what is possible, feasible and ensures people can actually enjoy themselves. That is the most important thing  after all.”

Mike Grieve - SubClub. Glasgow
“Fundamentally I don’t see how social distancing can work in a nightclub setting, regardless of the size of the space. The very essence of club culture is about sharing emotion and excitement as a crowd in close physical contact with each other. That’s not to mention the practical difficulties of managing bar service, toilets, security searches etc. or the fact that most clubs need 90% + capacity to break even financially. Until we can reopen to 100% capacity I think clubs like ours will remain closed.”

Contact:

Nikki McNeill | Global Publicity
Email: nikki@globalpublicity.co.uk 
Mobile: 07957 434517


Serbia’s PM Asked EXIT Festival Not To Cancel But Instead Take Place in August 2020

Although the Serbian globally acclaimed EXIT Festival has already announced that it will not be held in its standard format and dates this year, Ana Brnabic, Serbia’s Prime Minister, has asked organizers not to cancel the festival, but rather postpone it to August. Brnabic said that having in mind drastic improvement of health situation in Serbia as well as in many countries of Europe the recommendation given by the country’s health experts assembled in a National Crisis Team is to go ahead with the festival this summer:

„We recommend to move the festival to August because we expect that the situation (with pandemic) in the whole of Europe will be totally under control by then”, she said in the city of Novi Sad, known as home to the EXIT Festival in the past 20 years.

The organizers stated that they are also welcoming the latest predictions by the health experts in Serbia and the rest of the Balkan region and expressed willingness to reduce capacity of the event and take all precautionary measures:

„Festival in its full format with 55.000 per day and 40 stages will probably not return until 2021, but we are delighted to hear that health situation is becoming increasingly better and that we’ll be able to mark 20th anniversary of EXIT this summer with meaningful and safe event“, said the EXIT’s founder Dušan Kovačević. „Health and safety of the audience and everyone involved at the festival is our top priority. We will work closely with Health officials in order to take all precasionary measuers and make festival in August as safe as possible. Between fear and optimism we always choose later and we’re thrilled that we will have opportunity to be together with our fans and favourite artists this summer“, Kovačević concludes.

As expected, the news exploded in the festival industry around the globe with agents and artists seeing this as a hope to speed up revival of the event and festival industry which was hit the most by pandemic. Yourope board member and one of the EXIT’s founders Ivan Milivojev believes that the latest developments can help to save the whole industry. „It’s no secret that the event industry was heavily hit by the pandemic, and the initial predicitons were trully devastating to millions of jobs and famillies that depend on it“, says Milivojev and adds: „This decision is very important for event fans all around the globe as even in different formats and smaller capacities, if possible and safe, events could bring back much needed relief from the hardship we have all been through“.

EXIT is a summer music festival founded in 2000 and held at the colossal 18th century Petrovaradin Fortress in Novi Sad every July. It won the Best European Major Festival award twice, in 2013 and 2017, and promoted shows for global music stars such as The Cure, Madonna, Guns’n’Roses, Arctic Monkeys, Grace Jones, Migos, David Guetta, Nina Kraviz, Carl Cox, Motorhead, Wu-Tang Clan and thousands more. In 2019, EXIT Festival had over 200,000 visitors from 90 countries and contributed to Serbia’s economy with 16.4 million Euro, totalling in nearly 200 million since its founding two decades ago.

Born out of student protests, and working on numerous humanitarian and environmental projects ever since, including hosting Standing Rock activists on its Main Stage, EXIT is also launching its major social and environmental project to this date dubbed the LIFE STREAM. The project’s main idea is to stream some of the shows from the festival in a new innovative way by playing additional footage with quotes and information from scientific sources on climate crisis and other rising social issues after the pandemic.

Contact:
Nikki McNeill | Global Publicity
nikki@globalpublicity.co.uk


EXIT Festival Share Message of Hope and Unity at First Post-Lockdown Event

EXIT Festival, known for supporting social change since the Serbian revolution in 2000, has sent the message of hope and unity in the first official event after the lockdown ended in Serbia. One of the biggest European festivals joined forces with popular local actors and musicians to celebrate Victory Day but in a slightly different fashion than usual. Several of country’s top internationally acclaimed DJs played for a crowd of just 50 people in a colossal Dance Arena moat at the Petrovaradin Fortress, an impressive 18th-century venue that during EXIT festival usually fits over 50.000 visitors each day.

The event was organized in cooperation with the national creative industries platform “Serbia Creates“ and had the additional symbolism for the award-winning EXIT Festival and its team members. Two decades ago they had to exit from the oppressive regime of Slobodan Milosević and the era of civil wars in former Yugoslavia, and nowadays it's an unprecedented crisis caused by the pandemic. Just two days before the event took place, the Serbian government officially ended the state of emergency entering into the reopening phase after several weeks of lockdown that included police curfews, some of which even lasted for 84 hours.

We Come as 1:

https://www.youtube.com/watch?v=okjlCCtOuL4&feature=youtu.be

The reason for this invite-only event was not just to mark victory day and end of state of emergency, but to celebrate life in general, since all the attendees helped spread the message of hope and unity. Symbolically they created a big number 1 raising large banners with EXIT’s core values such as love, unity, freedom and revolution and in the festival’s recognizable red and white logo. Inspiration for this aerial image came from the lyrics of the song "We Come 1" by the seminal British band Faithless who played one of the most remarkable concerts in EXIT history calling people all over the globe to unite.

“We gathered here at the EXIT’s magical home, the Petrovaradin Fortress, to send a message of hope and optimism to the whole world that we will win this battle united”, says the EXIT’s founder Dušan Kovačević, who also added: “The health crisis is slowly moving behind us, but there are still many obstacles such are the economic consequences”.

The event industry was hit the most in this pandemic with events being the first to shut down and the last to reopen. “We have to preserve events and festivals not just for the sake of economics and tourism benefits that they are bringing. Events serve to a much more meaningful purpose; they are one of the spices that make life worth living. People gather and connect, ideas are shared, friendships forged and last for a lifetime. We get this all the time, people tell us how EXIT changed their life.” – says the festival’s founder adding: “Our festival started as an exit from the isolation and civil wars that former Yugoslavia had in the ’90s, but now the whole world needs to be united in order to exit from this huge crisis.“

During the state of emergency in Serbia, EXIT stopped all its promotion and rerouted all of its resources into socially responsible activities including the regional “Super Neighbour“ campaign that called volunteers to help elderly and vulnerable people in their communities. EXIT also launched its own online TV program that premiered never seen before shows from the festivals each day, making the quarantine that much easier for millions of people that tuned in from around the world during the past two months. Since health and safety of visitors, employees, volunteers, artists, partners and suppliers come first, EXIT team is following the health situation on a daily basis, and the decision on postponing the festival will be made in accordance with the future official government measures in the following period.

In next few weeks, a special "Fortress Stream" will be broadcasted on the official FB page of the EXIT festival, with performances by artists who also sent a message of hope and optimism from the Petrovaradin Fortress on May 9, including Runy, Kristijan Molnar, Marko Nastic, Lazar Nikolic and Miroslav Miletic.

EXIT. Where Hedomism meets Activism.
www.exitfest.org

Contact:
Nikki McNeill |Global Publicity
nikki@globalpublicity.co.uk


NTIA SURVEY RESULTS REVEAL NIGHT TIME ECONOMY BUSINESS CONCERNS POST LOCKDOWN

START

Following a survey released to over 200 sample businesses nationally across the Night Time Economy & Events Sector the NTIA have some significant findings on the forecasted outcome following the release of lockdown.

  • Businesses believe they will only be operating at approx. 40-43 % of capacity once lockdown has been lifted.
  • 63.8% of businesses feel they will not be financially viable at 40-43% of business capacity under proposed government measures within the first three months, and will need sector specific support.
  • £31,131.00 would be the average cost to restart their businesses following lockdown.
  • Businesses have predicted that only 55% of the current hospitality workforce will return to work.
  • 93.8% of business owners are concerned that social distancing measures will make their business unviable.
  • 70.8% feel the battle with public perception and the current narrative will have a lasting effect on their businesses.

Without an understanding of the measures the government will place on NTE Businesses and Events in terms of Social Distancing/PPE, the level of financial support and the timeline with which these measures and provision will be put in place has left the industry in an untenable position, effectively mothballing many businesses across the country. 

Survey respondents believed that following the NTE & Events sectors release from lockdown, 63.8% of businesses feel they will not be financially viable at over the first three months of re-engagement and will only be operating at approx. 40-43 % of capacity.

When asked about the cost of re-engaging the market place following lockdown, the average cost was over £31,131.00 just to restart their businesses within the first three months. With nightclubs and suppliers costing over £50K to restart activity.

Over 70% of the workforce has been furloughed and there is a clear understanding across the sector that only 44.9% of the sector staff will not return to their roles. According to the survey only 55% of the workforce will return, in particular, we have had feedback from the Private Security Sector which believe that over 60% of the Workforce will not return to their NTE roles due to uncertainty within the sector. This will leave a huge hole in licensed security resource, with many concerned that skilled workers will have been lost amidst the lockdown, due to personal financial pressure and security. subsequently leaving the NTE & Events sector exposed.

93.8% of business owners and operators are concerned that the social distancing will significantly reduce business capacity, where it will become financially unviable. Many realise that the social engagement business model and the spaces with which they operate will not work with proposed restrictions by the Government. 

70.8% feel the battle with public perception and the current narrative that has been bestowed on the Night Time Economy & Events sector will have a lasting effect, until it is reversed by senior figures in Government. Guidance on PPE, Risk Assessments and Staff training and communication present very relevant financial commitment, but without clarity on sector specific measures and financial support, many businesses will be left in limbo.

Given that the Government has released a very ambiguous strategy for a potential release of business lockdown for the sector of 4th July, the Industry are asking for a minimum of 3 weeks (22.9 Days) notice to be able to prepare for restarting the sector, including the re-engagement of suppliers and staff resource.

The NTIA represents the enormous success story that is the UK’s fifth biggest industry, which accounts for at least 8% of the UK’s employment and revenues of 66 Billion per annum (that’s 6% of the UK total). Members include; Independent bars, nightclubs, restaurant owners, pubs, festival and live music event operators as well as music managers and other supporters of the benefits of the Night-Time Industry from the world of business, culture, media and politics.  This is an important sector to the economy that supports a huge amount of people and must be supported and protected.

Key Quotes from the Survey:

 “Social distancing is incompatible with businesses selling social interaction.  You do not go to a bar to get drunk.  You go to a bar to socially interact with people.  Asking hospitality businesses to practice social distancing is a bit like trying to sell someone a car they cannot drive.”

“From what I can tell there is currently no guidance on how we could feasibly operate social distancing in either restaurants (between staff and customers) or pubs and clubs (seems impossible). In addition, with the way alcohol affects the decision-making processes, is it feasible to expect customers to adhere to social distancing. How would we be expected to control social distancing in outdoor areas with naturally high footfall?”

“They need to realise we cannot open partially whilst still paying all our bills, i.e. electricity for 10 people the same as 100. Atmosphere in pubs will be damaged and will do more harm than good”

“Penalties for guests who behave in an unsafe manner, will businesses be penalised if guests do not cooperate with distancing measures, can we process multiple incidences of sick pay for staff if they must isolate? Can we refuse hours to staff who we believe are required to self-isolate or will they still be permitted furlough?”

NOTES TO EDITORS:

Analysis by Professor Fiona Measham & Maria Measham - Liverpool University

The survey was completed by 204 Members of the Night Time Industries Association including; Bars, Pubs, Restaurants, Hotels, Events & Festivals.


CATASTROPHIC IMPACT OF SOCIAL DISTANCING ON THE NIGHT-TIME ECONOMY AND EVENTS SECTOR

The Night Time Industries Association raises concerns over the impact of social distancing on the night time economy and events sector.

With the Government procrastinating over the future, the Night-time economy and events sector must act now and seek ways to adapt, diversify and remodel their businesses to survive during the lockdown. Ambiguous announcements on timelines and the consistent threats of social distancing remaining once lockdown has been lifted are placing pressure on many sectors.

The sector is built on social engagement and social distancing is an uncomfortable reality which will only lead to businesses becoming financially unviable in quick succession following the lift of government measures. The reduction in business capacity, enforced spacing, queue management, PPE, brings into question not only the viability, but whether this is something that can be managed in many spaces. Even before we account for the public perception of safety within our businesses.

 Says NTIA CEO Michael Kill:
“This goes beyond the current crisis; we must go further and use this experience to future proof businesses, bringing about a new normal, ensuring the economy is protected if this were to ever happen again. Lessons must be learned, and steps are taken to safeguard the future of the sector.”

Whilst the sector recognises the scale of the problems faced; it must be realised that some business models simply cannot adapt to some of the expected government measures. The balance between the required measures to safeguard public health against securing the protection of the economy is a hard line to draw.

Peter Marks –The Deltic Group, National Chain:
“Socialising in most town centre hospitality venues does not work with social distancing. It won’t work practically, or economically. Think standing areas, toilets, corridors, staff, and what would happen to the fire capacity?  It is the same for pubs, bars, clubs, live music venues as well as most restaurants. It is not for us to determine when we should return to normal albeit most of our customers and staff are in the low risk categories. But what we need to know is that we have a long-term support package that includes furlough payments and a rent deal mechanism for forgiveness, not just building up debt to become a zombie company later.  That way we can all be ready to give people the social life that is important to so many, whatever their preference for escapism, enjoyment and a night out.  Without hospitality, we merely live to work rather than work to live.”

Dan Deeks – Motion, Bristol:
“Social distancing has had a dramatic effect on our industry. Not only in the now as trading has stopped, but for the future.  Confidence in going out will be low and spending from our customers will also be impacted due to economic effects.  Coming back from this will be very hard, the challenge now is difficult but for example 3 months after opening will be even more so when bills need to be paid.”

Says Paul Daly – Roadtrip & The Workshop Zigfrid Ltd, London:
“We operate in a very over rented property in Shoreditch and this rent has evolved on the basis that loads of people come together, tightly together, and let off steam to amazing British & global music.  My venue does not have the room to have only 50% or 30% of the customers in and survive the huge costs involved in keeping the lights on. I’m vastly experienced at what I do and automatically know that if the government throws us under the bus and demands that we open in the middle of this pandemic we will not survive.”

Peter Hunter - Botanical Garden, Liverpool:
“There are changes and measures that will need to happen to industry to help it evolve in changing times.  There is an obvious need that these are mandated measures and balanced with support, as systems such as reduced capacity will across many industry venues render the business incapable of surviving the next few months. There needs to be consultation held with people inside the industry that have the day to day operational experience to figure out suitable best practices.”

Says Pete Jordan - Weird Science/MADE Festival, West Midlands:
“The concept of reducing venue capacities to follow social distancing guidelines is essential flawed. Beyond the economic aspects, the practicality of keeping audiences apart would be almost impossible to manage in an enclosed space. Leaving event organisers to try to navigate such and issue would neither be fair or financially realistic.”

The Night-time economy remains optimistic for the future, if we all get this right, and engage at the right levels to effect sector-specific recommendations, a comprehensive re-engagement strategy can be developed, supported by an extended financial support provision, through furlough, grants and loans.

A new landscape for the sector is anticipated and preparations for measures due to be imposed by the Government to safeguard Public Health are under way.

Furthermore, there will be considerations around the impact of resourcing, licensing and supplier management as well as understanding change in market conditions and customer needs on a business by business basis.

Contact:
Nikki McNeill | Global Publicity
nikki@globalpublicity.co.uk