On Wednesday October 14, as part of the Amsterdam Dance Event (ADE), de Brakke Grond theatre will host ADE Green. After the extremely successful first two editions of ADE Green, ID&T and ADE will once again present a rich and varied programme with panel discussions, inspiring speakers and workshops about sustainability, innovation and social change.
During ADE 2014 Open-House was launched, an innovation platform for startups in the event and festival industry. Earlier this year the Nature Calls competition was set up by Open-House, with three different categories: energy, waste and water. During ADE Green 2015 the five best ideas in each of these categories will be presented, as well as some wild card projects. They will get the chance to be accepted into the accelerator programme of Open-House, which is due to begin in November of this year. The winner will receive a cash prize of €5000 to help develop their project. The jury consists of, among others, Patrick van der Pijl (NL), CEO & Strategy Designer at Business Models Inc. and writer of the worldwide bestseller Business Model Generation, Kasja Ollongren (NL), alderman and deputy mayor of Amsterdam, and Jim Stolze (NL), the driving force behind the TEDxAmsterdam conferences and Start Up Fest.
There is also a section of the programme entirely focused on energy conservation, presented by Julie’s Bicycle, an organisation that aims to foster sustainability within the creative industries and the event industry. Says Chiara Badiali (UK) from Julie’s Bicycle: “Our dependence on fossil fuels has become one of our biggest weaknesses, not in the least because of the irreversible climatological changes.” Chris Johnson (UK) from Shambala Festival will moderate a series of panel discussions focusing on the future of events and festivals, dealing with issues such as the best way for organisers to be as energy efficient as possible, and looking at the limitations they run into when attempting this type of endeavour, and what possible solutions there are.
And for the first time ADE Green is holding a panel discussion about sustainable event catering, together with Green Events Netherlands. Participants on the panel include Mikkel Sander (Roskilde Festival, DK) and Joszi Smeets (Director Youth Food Movement, NL).
In early December in Paris, the United Nations climate conference (COP21) will be held as world leaders need to formulate a new climate treaty. The dance industry has a global support base and is able to inspire passion and imagination like no other industry, so, In the run-up to COP21, the closing panel discussion of ADE Green will revolve around the question of what the dance industry can do to draw attention to the importance of the event. On behalf of ID&T Carlijn Lindemulder (Sustainability Director) will participate, as well as Matt Black (artist Coldcut, UK) and Alex Cornelissen (CEO Sea Shepherd, NL).
There will also be workshops featuring tools, tips and tricks on how to make festivals more sustainable, how to campaign with substance and how you can involve your public in social issues, with representatives from Fusion Festival (DE), We Love Green (FR) and Boom Festival (PT).
About ADE Green
ADE Green is a collaboration between ID&T and ADE, supported by Green Events Nederland, Green Music Initiative, Julie’s Bicycle, Open-House and de Vereniging van EvenementenMakers. This unique collaboration between global event organiser ID&T and ADE, as well as Europe’s leading music industry think tanks, is keen to create a global green dance movement by engaging with pioneers in the field of sustainability, innovation and social change, so that the world’s most progressive thinkers and the electronic music community can connect with each other.
About ID&T
ID&T is a pioneer in the field of electronic music events and the brains behind national and international events such as Sensation, Mysteryland and Welcome to the Future. ID&T works with the world’s most talented and innovative DJ’s, musicians and creatives to organise dance events that bring people together in the most extraordinary locations. Since a group of friends founded the company in 1992, ID&T has grown into an organisation with successful operations right across the globe. For more information: www.id-t.com.
About ADE
In the past twenty years ADE has grown into a globally renowned platform for the international dance and electronic music scene. The festival is the perfect place to spot the latest musical trends and emerging talents, as well as hearing the most recent work of both electronic music pioneers and current superstar acts. In addition to the extensive live line-up of the ADE Festival, the ADE Playground offers music enthusiasts a large and varied daytime program including exhibitions, in-store promotions, pop-up stores and film screenings all over the city center. The business aspect of the event (ADE Conference) is recognized as the most important of its kind, presenting a broad range of conferences and networking opportunities that focus on music and technology, VJs & visuals, sustainability, dance & brands, harder dance styles, new talent and the education of students.
The Amsterdam Dance Event takes place October 14-18, 2015. For more information about ADE and to purchase tickets: http://www.amsterdam-dance-event.nl
The Amsterdam Dance Event is organized by the Amsterdam Dance Event Foundation, an initiative of Buma. Official Partners ADE: KPN | Samsung
Links:
ADE Green tickets: http://bit.ly/adegreen15_tickets
Full Program: http://www.amsterdam-dance-event.nl/ade-green/events/
Event on Facebook: https://www.facebook.com/events/459460904236624/
ID&T: www.id-t.com
Amsterdam Dance Event: http://www.amsterdam-dance-event.nl/