Snowbombing – the world’s No.1 music festival on snow – returns to the ‘party capital of the Alps’, Mayrhofen, Austria, from 3-8 April 2017. Now in its 18th year, Snowbombing has redefined winter sports holidays and shown what the ultimate alpine music festival looks and sounds like.

For a taste of the action, watch the video: https://youtu.be/xPgoNEvSJ7M

THE MOUNTAINS ARE CALLING
A place 8,497 FT above ordinary where black runs, blue runs and beer runs all merge into one big fun run. Snowbombing boasts 650M of unadulterated piste, Europe’s steepest slope (you know how to ski down a 78° incline, right?), the infamous Hinterlux Glacier, the boarders’ playpen, Penken Park, and a world-class music line-up, bringing the world’s greatest live acts and DJs to the most unique festival setting imaginable.

Highlights from previous editions include The Prodigy, Jungle, Rudimental and Bastille performing in the middle of an enchanted forest, Craig David melting the ice with his TS5 festival debut, Skrillex, Carl Cox, Nina Kraviz and Idris Elba playing to a captive crowd inside the Arctic Disco igloo, Kasabian taking to the stage at sunset atop a snow-capped mountain, and world-class performances from acts including Skepta, The Chemical Brothers, Chase & Status, Sven Väth, Jamie Jones, Fatboy Slim and many more.

Taking place at the finest ski resort in Europe, here’s what Snowbombers can look forward to in 2017…

RIDE & SEEK
It’s a board park pro-comp… But not as you know it!Three days of true grit and false moustaches all washed down with copious amounts of schnapps and dancing in the sun at the Snow Park Terrace to a killer sound system. Many of Europe’s best boarders, riders and drinkers descend on Snowbombing’s famous snowpark for an almighty alpine battle. It’s the world’s funniest snowboard competition complete with the legendary watersplash. Compete and you could walk away with a wapping 2000 euros.

HARAKIRI
For those who are looking for an Alpine ‘amyl rush’, there’s the Harakiri… Austria’s steepest slope adventure with gradients of up to 78%! Unlike other extremely steep runs in the world, such as the famous Wall in Avoriaz or the Corbetts Couloir in Jackson Hole, the Harakiri is the only prepared run, meaning you can expect a mogul-free ride all season, thanks to piste bashers and artificial snow machines. Some skiers simply turn around when they hit the top. Others proudly pose by the skull and crossbones sign to prove they’ve been there, before nervously traversing across the slope to take a different route down! If you fall, you’re going down. In fact, so common is the sight of giant bum slides, and freefalling bodies, that a favourite mountain pastime of Snowbombers is to sit at Hilde’s pizzeria with a beer, and watch the constant carnage on the opposite ‘slope of death’… Can you hack it?

HINTERTUX GLACIER
Each April, a day out on the glacier comes with a bronzed tan guarantee! 90-230km of perfectly groomed ski runs for all levels and abilities: skiing, carving, snowboarding, backcountry skiing. Don’t miss the ultimate Glacier Ski Trail boasting the region’s longest top-to-bottom ski run 12km long, 1750m difference in altitude!

THE PENKENBAHN
The Penkenbahn is the throbbing main artery of Mayrhofen, speedily transporting countless skiers up to the top of the Mountain every day and providing superb panoramic views of the Zillertal valley. With The Mountain Stage at the top and Hans the Butcher’s grotto at the bottom, what more could you ask for from a ski lift? Keep your peepers peeled for daily Mr Motivator warm downs to get you limbered up for the evening’s activities.

THE AHORN AND ARCTIC DISCO
Snowbombing’s very own 5.5km run from the Ahorn ski area is the longest artificially snow-covered valley downhill run in the Zillertal. This imposing peak in the Austrian alps can be reached on the 160 person cable car (the largest in Austria), which whisks you to the sunny 2000 metre plateau, before you can say ‘acute vertigo’! At the top you’ll find beginner seducing blue slopes and the coolest damn bar anywhere in the hills – The Arctic Disco and its free entry daytime sessions with world-class DJs performing every day. Kick back in the sun and order a drink in a glass made from ice. Admire the view. Breathe in the crystal clear air. Turn your phone off. You’re on holiday!

The first wave of artists will be revealed very soon, so if dancing the night away in a picturesque alpine backdrop of snow-capped vistas, listening to some of the world’s most groundbreaking music acts, relaxing in a luxury spa and carving down a mountain of fresh powder appeals then book your place for what’s set to be the most incredible year yet. Prices start from just £249 for 5 nights’ accommodation and festival wristband.

Book your place at SB17 and  keep up to date with the latest Snowbombing news at snowbombing.com

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SNOWBOMBING 2017
3-8 April 2017
Mayrhofen, Austria
Festival packages including hotel and festival wristband start from just £249
Book your place now by visiting snowbombing.com

“The energy at Snowbombing is unreal! Loved bringing TS5 for the 1st time to the festival & Austria.”Craig David

“A festival like no other”Hannah Wants

“There are very few events like this, it sets itself apart from 99% of festivals”Fatboy Slim

“Snowbombing is always killer”Groove Armada

“Snowbombing is always a coming together of like-minded party animals, from all over Europe”Andy C

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ABOUT SNOWBOMBING
Explain Snowbombing? Where to start… Mayrhofen, Austria, that’s where. Up a massive mountain 8,497 FT above ordinary! The finest ski resort in Europe, sprinkled with World Class acts, insane venues (think Igloo rave, enchanted forest party, tennis club turned super club). Blue runs, black runs, beer runs. More? Add Eddie The Eagle, throw in a pool party, a celebrity butcher named ‘Hans’, whack a luxury jacuzzi on every other rooftop, stand back and survey the majesty. If it’s good enough for Mr. Motivator, it’s good enough for you. As Fatboy Slim one eloquently put it: “there’s no shared experience in the world as mental as this”.

CONNECT WITH SNOWBOMBING
http://www.snowbombing.com
https://www.facebook.com/snowbombing
https://twitter.com/Snowbombing
http://www.youtube.com/snowbombing
http://www.mixcloud.com/snowbombing
http://instagram.com/snowbombingofficial

PR CONTACT
clare@globalpublicity.co.uk